Google Ad.
SEO (Search Engine Optimization) involves optimizing a website to improve its visibility on search engines like Google. It includes techniques such as keyword research, content optimization, and link building to attract organic traffic.Effective SEO helps increase site ranking, drive more visitors, and ultimately boost conversions.
Google Ads is a powerful online advertising platform that enables businesses to display targeted ads on Google's search engine results pages and across its vast network of partner websites. By utilizing pay-per-click (PPC) advertising, businesses can bid on specific keywords relevant to their products or services, ensuring their ads appear to users actively searching for related information. This highly targeted approach allows for precise audience targeting, measurable results, and the flexibility to adjust campaigns in real-time, making Google Ads an essential tool for driving traffic, increasing brand visibility, and achieving higher conversion rates.
Google My Business (GMB) is a free tool that allows businesses to manage their online presence across Google, including Search and Maps. By creating and optimizing a GMB profile, businesses can provide essential information such as location, hours,. and contact details, making it easier for customers to find and engage with them.
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Use Google Ads to target specific keywords and drive traffic to your site. Utilize social media ads to reach a broader audience. Consider retargeting ads to bring back visitors who have interacted with your site.
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